How Buyer Personas Supercharge Your Digital Marketing
Athi Koyana Athi Koyana

How Buyer Personas Supercharge Your Digital Marketing

In this blog, we'll delve into the significance of buyer personas in the realm of digital marketing. Are they merely a digital marketing buzzword, or do they really offer something for small business owners and entrepreneurs?

Read More
Exploring 7 Types of Rest on World Mental Health Day
Athi Koyana Athi Koyana

Exploring 7 Types of Rest on World Mental Health Day

We tend to equate rest with inactivity or simply getting a good night's sleep. But there's so much more to it. So today, on World Mental Health Day, I want to take you on a journey to explore seven types of rest. These aren't just strategies; they are discoveries that have transformed how I approach my life and work.

Read More