3 creative ways to get new business
Finding up ways to drum up new business can be challenging but all business owners need to do that to keep their business alive and growing. While there are standard ways to sell (think cold calling, print advertising, referrals), these can only take your business so far. If you really want to grow your business (and who doesn’t?), it’s a good idea to bring new strategies for finding new clients into your marketing plan.
5 must-haves for your homepage
Creating a new website? Time to redesign your current one? Start with the homepage. Your homepage is the gateway to your website and the page that is most often visited. Optimise it for attracting customers and it can be a great first step in the online marketing journey to attracting leads to your business.
Write a business blog that rocks? Start here.
We’ve recently blogged about why your business needs a blog (and yes, it does!) but not just any blog will do. If you want one that drives business to your website, that helps to get your brand out there, or the sales in, you need a business blog that rocks.
Should your business have a blog?
Businesses big and small know that having an online presence is a must when it comes to good marketing. Website? Check! Facebook page? Check! But what about a blog? Does your business need one? Is it really going to bring in sales? The simple answer? Yes!
A responsive website? Here’s why you should have one.
Heard of responsive web design? Simply put, a responsive website is one that looks good whatever device a viewer is using – be that your laptop, tablet, or phone.
What is SEO and why should your small business care?
SEO – you’ve heard the term and know it’s something to do with your website but do you know what it means and why you need to? Search Engine Optimization can be defined as the process of improving internal and external aspects of a website to increase its organic visibility for search engines. But what does this mean?
You’re putting your business on Facebook? Start here.
Online marketing and engagement are musts for any business trying to get noticed and stay relevant in today’s fast-moving consumer-focused world. Have a website but want more? Depending on your industry, Facebook can be a great online space to market your business.
Everyone’s doing it but should your business be on Facebook?
Facebook still ranks as one of our favourite online spaces – we use it to share, connect with those near and far, socialise, and network. And, if you own your own business, you’ve probably thought about having a Facebook business page or you might have one already… but should you?
Just started as a freelance Marketing consultant? Avoid these rookie errors.
Congratulations! You’ve just started out as a freelance Marketing consultant. Whether you’ve left a corporate firm or started fresh off a recent qualification, you’re about to enter the fast-paced and rewarding world of working for yourself.